JioCinema Brand Ambassador: Jio Cinema has got its new brand ambassador. The company has chosen Rohit Sharma as its brand ambassador. Rohit Sharma is an Indian international cricketer currently the captain of the Indian cricket team. Rohit is considered one of the best batters.
Now Rohit will be known by another name, and that is the brand ambassador of Jio Cinema. One of the great players, Hitman Rohit Sharma, holds several world records as captain and player. The company has shared information about making Rohit the brand ambassador through a press release and tweet.
First Signed By Star Sports
Interestingly, Sharma was earlier signed by Star Sports for the TV broadcast of IPL. According to JioCinema, Sharma joined the digital streaming app as JioCinema’s ambassador. It simply means that he has moved from TV to digital. Can we understand this in a way that digital media is overtaking TV? Well, this is still a matter of debate. JioCinema has also released an ad with Rohit Sharma from its official Twitter account. You can see ads here.
#IPLonJioCinema sab dekh sakte hai, chaahe jo bhi sim card use karein!
Join @ImRo45 and catch the #TATAIPL action, streaming FREE on #JioCinema for all telecom operators! pic.twitter.com/xzGidPpf7V
— JioCinema (@JioCinema) April 21, 2023
Competition Between JioCinema and Star
It seems that JioCinema is attracting industry talent, audience and advertisers and star brand ambassadors. An official of JioCinema said we would continue our improvements and ensure that digital streaming provides millions of viewers with a unique experience.
Let us tell you that both JioCinema and Star are running high marketing campaigns around IPL as they want to attract the maximum attention of both viewers and advertisers. There is tough competition between the days. JioCinema has also made its ambassadors names like Sachin Tendulkar, Suryakumar Yadav, MS Dhoni, and Smriti Mandhana.