India’s fast-growing consumer technology brand, BOULT, wants to become an international company. Boult’s first target is to achieve revenue of Rs 1000 crore in this financial year. After this, the company plans to launch an IPO by next year. Company founder Varun Gupta talked about this year’s target during an interview. He said he wants to make the Indian company Boult global and introduce products in new categories.
The Company Will Achieve Its Goals First
Varun Gupta said we do not want to launch an IPO this year. In this financial year, they focus on entering the offline market, launching Boult products in the international market and launching new products. We will bring IPO only after making Boult international and becoming a Rs 1000 crore company. The young businessman said we have become a company worth Rs 500 crore. We hope that in the financial year 2023-24, we will achieve a revenue of between Rs 650 to 700 crore. If we want, we can bring the IPO today. But we have set our goals.
Boult Competes With Brands Like Bot-Noise
Boult’s founder said there is competition from domestic brands like Boat (boAt) and Noise (Noise). These companies gained access to offline stores only in October last year. Now, it is our turn. We will accomplish all our targets this year. Varun Gupta said that we want to reach about 20 thousand stores nationwide. With this, our brand will also win people’s complete trust. At present, we have reached every state of the country. Besides, we have also reached 4000 points in sales.
99 Percent Of Boult Products Are Being Made In The Country
We entered the American and British markets only last year. We will also be available in Nepal markets starting in January 2024. He said Boult’s vision from day one was ‘Make in India, for the World’. This year, we also want to reach the markets of Europe, Australia, and Africa. He said that 99 percent of our products are made in the country. The company has appointed Saif Ali Khan and Suryakumar Yadav as brand ambassadors.
